After Marie got her MFA in Film at Columbia University, this was one of the first commercials she worked on. It was fun collaborating¬†with McCann Erickson and at-the-time Creative Director Carlo Directo (who is one of the country’s most successful commercial directors at the moment). There was a 60 second version of this commercial, where you saw two other kids doing show and tell before this particular child. When they were doing auditions and casting, Marie asked this boy who his favorite villain was and he said excitedly, “Voldemort.”¬†After seeing his You-Know-Who’s impression, she gave him the job.